Businesses have to make their presence online in order to connect with customers on the platform they spend most of their time. Facebook is definitely one of such massive platforms. There are about 70 million business pages on Facebook.

Build your business page on Facebook
Your page is the first impression of your business on Facebook. You have to add certain details to make it useful.

Important things to be attached to a Facebook business page include:
•Cover photo or video
•Information on the about section
•Ratings and reviews by customers

You may also promote your services and products with sections depending upon the page category you choose. The different sections include:

Shop:  The shop section allows you to showcase and sell the products like clothing, accessories or furniture. This way you can sell directly on Facebook. It also lets people call you and subscribe to your page. To understand more about shop section see the Facebook help center.

Services:  This section permits you to list all your services in detail. You may include all the necessary information about your services, your methodology, how long it takes, etc., to give a better understanding of the audience. You can refer the Facebook help center to know more about how to add service section.

Jobs When you list a job vacancy in your page, the job section will display on your page. It will include the job type, salary, etc. To know if you are eligible to buy a call to action button check out here.

Call to action
A call to action button should also be incorporated into the page if you would want the customers to take any specific action on the page. You may choose a relevant call to action from the categories provided on Facebook.

Conclusion
The above mentioned is a brief introduction to starting up a page on Facebook. You have to fulfill these minimum requirements to make your business presence on Facebook and they are:
• Important information, profile & cover photos, ratings and reviews.
• Relevant sections: Shop, Service, and Jobs.
• Call to action.

Contact us to stand out on Facebook!!!