What is sitemap and why do you need it?

What is XML sitemap? An XML site is a file where you can list all the important web pages in your site and submit to the search engines. The search engine crawlers like...

Content marketing strategy

No matter what business, market or industry you are in there is one strategy that again and again produces serious results in a powerful return on investment (ROI). It’s not...

Importance of link building in SEO

Link building Link building is an essential part of SEO. By building links you are building authority. If you have no authority you have no ranking. So acquiring high...

Cloaking

Cloaking is the method of showing a content to the user which is different from that shown to the search engine. Clocking is considered a black hat, as it clearly violates the...

How doorway pages effect ranking?

Doorway pages Doorway pages are sites or pages created with the purpose of getting high rank for specific keywords or phrases in the search engine result page. Doorway pages...

Google Manual penalty

Google has the right to apply manual penalties to the sites that violate the Google webmaster guidelines. These Google manual penalty may range from barely noticeable to...

Things to know about PPC campaigns

What is PPC? Have you seen sponsored ads on the top of Google’s search engine result page?  Well, that is PPC or Pay-Per-Click advertisement. It is an online marketing method...